Featured contents:
- Page 6 – The Transforming Traveler
The ever-changing American traveler plans to spend more money on vacations and take longer trips, positive signs for both the industry and the economy at large, according to MMGY Global’s 2014 Portrait of American Travelers®. - Page 10 – Changing Attitudes
Industry leaders are taking a proactive, multichannel approach to reaching out to owners and prospects. Here’s what they’re doing – right now – to educate the world about the benefits of vacation ownership. - Page 20 – Canada’s Next Chapter
The world’s second-largest country demands attention. With an ever-larger pool of prospects ready to visit and a focus on innovation, Canada is poised to capitalize on its most powerful asset: a diverse natural landscape that caters to vacationers of all kinds. - Page 24 – The Power of Being Helpful
As consumers continue to change the ways they make purchases, it’s crucial for brands to be proactive in helping them throughout their decision-making process. What can you do to help close the sale? Provide them with useful and educational information – everywhere. - Page 52 – 2015 Financial Forecast
RCI Ventures magazine spoke with the Vacation Ownership Group in Capital One Bank’s commercial and specialty finance division about what to expect in 2015.