Costa Daurada hotels and campsites invest for future

Hotels and campsites in the Costa Daurada have invested approximately €90 million on refurbishments and additional facilities ahead of the 2017 summer season, according to the Federation of Hostelry and Tourism in Tarragona (FEHT).

Nearly all of the 86 hotels in the region’s coastal towns of Salou, Cambrils and Vila-Seca, la Pineda have carried out improvements to their accommodation during the off-season, investing a total of nearly €50 million. Improvements include renovating rooms, adding ‘interactive’ swimming pools and new themed restaurants.

Campsites in the Costa Daurada and Terres de l’Ebre have also been preparing for the 2017 season with 56 sites investing approximately €40 million in order to improve facilities for visitors, a figure driven by the new ‘Africa’ accommodation built at Camping & Resort Sangulí Salou, which cost around €20 million to construct.

The new ‘Africa’ accommodation at Camping & Resort Sangulí Salou

The Costa Daurada enjoyed high occupation rates during the Easter holidays with local accommodation reporting strong advance bookings and hotels expected to reach 90 per cent capacity despite more being open than during Easter 2016.

David Batalla, president of the FEHT, said: “It’s a very exciting time for the hotels and campsites in the Costa Daurada as they look ahead to a positive summer season in 2017. These large investments have been driven by a successful 2016 season and the changing demands of the modern traveller, who rightly expects world class facilities when on holiday.

“The opening of Ferrari Land is also expected to boost interest in the region, with hoteliers and campsite owners using this as an opportunity to raise the standards of accommodation to ensure repeat visitors in the years to come.”

For more information on the Costa Daurada see www.costadaurada.info.